buddleja pink delight going white issue

Hi - I planted this plant about a month ago and has started to go white- anything wrong? What should I do?

Any advice much welcome

 

@Kevin73 There is nothing wrong with the buddleja. Young growth on buddleja often looks white, it diminishes as the growth matures.
To me this white on the young growths is one of the attractions of buddleja.

 

That's a relief thanks Nigel

 

Tiny hairs on new growth which, as the leaves expand , get further apart or drop off.