Rose question.

Hi all,
So this year I have decided to add roses to my garden. As I know nothing about them I'm learning as I go. I have added a few so far (I've gone a little mad) but have the space and I'm reading up on them as I go and add more.
Obviously David Austin have come up on my journey and I have purchased 2 from them and the rest from another company.
Today whilst in Costco they had a range of Old Rose Beauties in various colours that were quite reasonably priced so I picked a lovely deep red colour.

Once home I managed to get the big sticky label off. Read it and looked it up on the web and now I'm confused (doesn't take much) on the label the rose is called Ausroyal rose but when on the web it's also called William Shakespeare and was bred by DA.
So are most roses available something to do with DA and can be called other names or am I just missing brain cells and asking a silly question

Maybe I need to get some books

 

The ausroyal bit is to do with breeding and breeding rights for the rose I think. William Shakespeare is a David Austin rose, I can't find it on their website so they must of discontinued it and sold the rights to other breeders . William Shakespeare is the marketing name of the rose . That's what I gather anyway maybe @wiseowl can shed some more light on the topic.

Most roses aren't bred by DA they are loads of rose breeders around the world , anything called English shrub rose is a DA rose though it like their own niche word for that group of roses . If anyone else bred the same rose ( before DA ) it will be just called a shrub rose .

 

Ah ok....thanks @Perki that helps a lot. I couldn't find it on their website either (didn't know that they discontinue some) so that threw me out too. Wow! It really is a complex world this rose one

 

Wow! @wiseowl thanks so much how interesting is that. So not as complicated as I originally thought
Brilliant now I know what I have. I only hope it's as beautiful as it looks on the picture.
Thank you again for taking the time to look into this and please thank Joe for responding.

 

Well the William Shakespeare 'Ausroyal' is the first to flower and I'm over the moon with it

 

Its lovely and a nice colour

 

Thanks @Perki

 

Wonderful thank you @wiseowl .
I can feel a sneaky little obsession beginning with these Rose's

I have my eye on a Koko loko.